Miracle Whip Pitch Concept



How could we reintroduce the original Miracle Whip from 1933?

Time to throw a disco party for your mouth.






To spread smiles and give America a taste of the new-old original Miracle Whip formula, we planned to host exuberant parties in public squares.

Glitter wars, balloon rooms, and of course, a disco-themed pop-up nightclub hosted by Baddie Winkle herself as we dished up anything-but-bland recipes made with the zip & tang of Miracle Whip.