S’mores Saturday2019 Summer
How could three classic brands come together to make S'mores a weekly tradition on par with #TacoTuesday?
Just calling everyone's favorite weekday “Smores Saturday” wouldn't be enough.
Our idea? Transform the act of sharing a S'more into a weekly toast during our favorite summer moments.
VP/CD: Julie Clark
ACD/Copywriter: Amy Creyer
ACD/Art Director: Rachael Vida
:10 Stories - Toast S’more Warmth
:10 Stories - Soak Up S’more Sunshine