smartwater infusions 
launch toolkit

“it’s not spa water” - client at the briefing

that is true.

unlike visits to luxury spas––a rare treat even for the wealthy––smartwater infusions is a drink that is available everywhere. and accessible to everyone. for 1/100th of the cost.

Creative Director: Megan Cross
ACD/Copy: Amy Creyer 
ACD/Design: A.J. Croce


pineapple kiwi

cucumber basil

watermelon mint